OGHVY Impulse – Bold, Fresh, and Built for the Man Who's Always Moving

There's something about a fresh aquatic scent that just hits differently on a busy morning. Impulse by OGHVY opens with Sea Notes, tangy Grapefruit, and bright Mandarin Orange — instantly energising, like a splash of cool water. It's the kind of opening that makes you feel put-together before you've even stepped out the door.

As the scent settles, Bay Leaf and Jasmine add a clean, slightly aromatic depth — not floral in a heavy way, just enough to give it personality. The base is where Impulse really proves itself: Ambergris, Guaiac Wood, Oakmoss, and Patchouli come together for a warm, woody trail that lingers for hours.

This is the fragrance for the man who wants something bold without being overpowering. Office, gym, evening plans — Impulse handles it all.

Quick Snapshot

• Fragrance Family: Woody Aquatic
• Type: Eau De Parfum (EDP)
• For: Men
• Size: 50ml
• Best For: Daily Wear, Office, Casual Outings

Fragrance Notes

• Top Notes: Sea Notes, Grapefruit, Mandarin Orange
• Heart Notes: Bay Leaf, Jasmine
• Base Notes: Ambergris, Guaiac Wood, Oakmoss, Patchouli

Who Is This For?

If you're someone who loves fresh marine fragrances but wants them to last beyond lunchtime, Impulse is your answer. It's also a great gifting choice — the kind of perfume that gets noticed and asked about.

OGHVY Impulse – Woody Aquatic Eau De Parfum for Men | 50ml | Long Lasting | Fresh, Bold, and Memorable