{"title":"Fruity","description":"\u003ch2\u003eFruity Perfumes – Playful, Sweet \u0026amp; Long Lasting Fragrances by OGHVY\u003c\/h2\u003e\u003cp\u003eAdd a burst of juicy brightness to your fragrance wardrobe with OGHVY's fruity perfume collection — vibrant, playful Eau De Parfum creations that capture the irresistible energy of fresh fruit, sweet berries, and sun-ripened accords in every spray. Priced at ₹560–₹799 for 50ml, these are joyful, uplifting scents that stay with you all day.\u003c\/p\u003e\u003ch3\u003eWhat's in This Collection?\u003c\/h3\u003e\u003cp\u003eOGHVY's fruity collection features three bright, expressive fragrances for women: \u003cstrong\u003eLume\u003c\/strong\u003e (floral fruity — vibrant and radiant), \u003cstrong\u003eBloom\u003c\/strong\u003e (fresh floral candy with fruity sparkle), and \u003cstrong\u003eRadiance\u003c\/strong\u003e (white floral with floral-fruity luminosity). Each fragrance pairs juicy fruity top notes with elegant floral hearts and warm base accords for a beautifully balanced wear experience.\u003c\/p\u003e\u003ch3\u003eWhy You'll Love This Collection\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eJoyful \u0026amp; Uplifting:\u003c\/strong\u003e Fruity fragrances boost mood — they're the olfactory equivalent of a bright, sunny day\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eYouthful \u0026amp; Modern:\u003c\/strong\u003e Contemporary fruity-floral profiles loved by young, trend-conscious fragrance lovers\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile Daytime Wear:\u003c\/strong\u003e Light enough for mornings, vibrant enough for evenings\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLong-Lasting EDP:\u003c\/strong\u003e Fruity top notes supported by deep base accords for all-day radiance\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGreat for Gifting:\u003c\/strong\u003e Fun, feminine, and universally appealing — a gift anyone will love\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003ePerfect For\u003c\/h3\u003e\u003cp\u003eDaytime outings · Casual wear · College · Brunch · Summer events · Gifting for her\u003c\/p\u003e\u003ch3\u003eFrequently Asked Question\u003c\/h3\u003e\u003cp\u003e\u003cstrong\u003eQ: Which OGHVY perfume is best for a fruity, sweet fragrance lover?\u003c\/strong\u003e\u003cbr\u003eA: Lume and Bloom are the top choices — both feature bright fruity openings with floral hearts. For something sweeter with fruity warmth, Radiance offers white floral luminosity with a gentle fruity quality.\u003c\/p\u003e\u003cp\u003eExplore OGHVY's fruity perfume collection and wear your happiness out loud every day.\u003c\/p\u003e","products":[{"product_id":"bloom-fresh-floral-perfume-for-women-50ml","title":"Bloom - For Women 50ml | Floral with candy Fragrance","description":"\u003ch2\u003eOGHVY Bloom – Fresh, Flirty, and Full of Life\u003c\/h2\u003e\n\n\u003cp\u003eIf there's one perfume in the OGHVY range that just feels like happiness in a bottle, it's Bloom. This is a fresh floral fragrance with a playful candy-sweet edge — the kind of scent you reach for on a sunny morning when you want to feel light and cheerful.\u003c\/p\u003e\n\n\u003cp\u003eThe floral notes are bright and airy, not heavy or old-fashioned. The candy-fruity twist gives it a youthful, fun character that makes it stand out from typical floral perfumes. It's feminine without being fussy, and sweet without being overwhelming.\u003c\/p\u003e\n\n\u003cp\u003eBloom is the perfect everyday companion — ideal for college, brunch outings, casual workdays, or gifting to someone who loves fresh, feel-good fragrances.\u003c\/p\u003e\n\n\u003ch3\u003eQuick Snapshot\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eFragrance Family:\u003c\/strong\u003e Fresh Floral Fruity\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eType:\u003c\/strong\u003e Eau De Parfum (EDP)\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eFor:\u003c\/strong\u003e Women\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eSize:\u003c\/strong\u003e 50ml\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eBest For:\u003c\/strong\u003e Daily Wear, College, Casual Outings, Gifting\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eFragrance Character\u003c\/h3\u003e\n\u003cp\u003eBloom is breezy and feminine — think fresh flowers with a hint of fruity sweetness. It's the kind of scent that draws compliments without trying. Light enough for daily use, fun enough to make every day feel a little special.\u003c\/p\u003e\n\n\u003ch3\u003eWho Is This For?\u003c\/h3\u003e\n\u003cp\u003eWomen and young adults who love fresh, cheerful fragrances. Bloom is also one of the most popular gifting options in the OGHVY range — it's universally loved and easy to wear at any age.\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003eOGHVY Bloom – Fresh Floral Fruity Eau De Parfum for Women | 50ml | Long Lasting | Your Everyday Happy Scent\u003c\/em\u003e\u003c\/p\u003e","brand":"OGHVY","offers":[{"title":"50ML Pack","offer_id":48130874540254,"sku":"OGHVYBLOOMML","price":560.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0782\/1570\/8894\/files\/bloom-for-women-50ml-floral-with-candy-fragrance-8931480.jpg?v=1778907098"},{"product_id":"radiance-perfume-women-50ml","title":"Radiance Perfume for Women 50ml | White Floral Long Lasting Fragrance – OGHVY","description":"\u003ch2\u003eOGHVY Radiance – Clean, Bright, and Effortlessly Elegant\u003c\/h2\u003e\n\n\u003cp\u003eRadiance by OGHVY is the kind of fragrance that makes people ask, \"You smell amazing — what is that?\" It's a white floral perfume with a bright, luminous quality — clean but not plain, fresh but with real staying power.\u003c\/p\u003e\n\n\u003cp\u003eWhite florals are some of the most sophisticated notes in perfumery — think jasmine, tuberose, magnolia — and Radiance captures that elegance beautifully. There's also a light fruity quality that keeps it from feeling too serious, making it work just as well for a casual Tuesday as it does for an important occasion.\u003c\/p\u003e\n\n\u003cp\u003eFrom the OGHVY Elite Edition, Radiance is formulated for better concentration and longevity. One spray in the morning stays through your whole workday. At ₹799, it delivers an experience that feels genuinely premium.\u003c\/p\u003e\n\n\u003ch3\u003eQuick Snapshot\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eFragrance Family:\u003c\/strong\u003e White Floral Fruity\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eType:\u003c\/strong\u003e Eau De Parfum (EDP)\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eFor:\u003c\/strong\u003e Women\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eSize:\u003c\/strong\u003e 50ml\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eEdition:\u003c\/strong\u003e Elite\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eBest For:\u003c\/strong\u003e Office, Daily Wear, Formal Occasions\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eFragrance Character\u003c\/h3\u003e\n\u003cp\u003eBright white florals with a light fruity lift — Radiance is luminous, confident, and polished. It's the fragrance equivalent of a well-pressed outfit: put-together, elegant, and impossible to ignore.\u003c\/p\u003e\n\n\u003ch3\u003eWho Is This For?\u003c\/h3\u003e\n\u003cp\u003eWomen who want a sophisticated, office-appropriate fragrance that still turns heads. 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It's bright, expressive, and feminine — the kind of perfume that matches your mood when you're feeling your best and elevates your day when you're not quite there yet.\u003c\/p\u003e\n\n\u003cp\u003eThe fruity notes give it an energetic, juicy opening that feels immediately fresh. The floral heart adds elegance and femininity, while the base keeps things warm and lingering. It's a well-rounded fragrance that transitions easily from morning to evening.\u003c\/p\u003e\n\n\u003cp\u003eFrom the OGHVY Elite Edition, Lume is formulated with better concentration for longer wear and a more rounded scent experience. At ₹799, it's a smart upgrade from everyday perfumes.\u003c\/p\u003e\n\n\u003ch3\u003eQuick Snapshot\u003c\/h3\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eFragrance Family:\u003c\/strong\u003e Floral Fruity\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eType:\u003c\/strong\u003e Eau De Parfum (EDP)\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eFor:\u003c\/strong\u003e Women\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eSize:\u003c\/strong\u003e 50ml\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eEdition:\u003c\/strong\u003e Elite\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eBest For:\u003c\/strong\u003e Daily Wear, Office, Evening Occasions\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eFragrance Character\u003c\/h3\u003e\n\u003cp\u003eLume is the perfect balance of freshness and femininity. The fruity brightness keeps it lively, the florals give it depth and elegance, and the warm base ensures it stays with you all day. 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